{"id":3158,"date":"2026-10-13T13:18:57","date_gmt":"2026-10-13T11:18:57","guid":{"rendered":"https:\/\/staging.we-go-2026.we-dev.it\/?post_type=progetto&#038;p=3158"},"modified":"2026-10-15T10:13:06","modified_gmt":"2026-10-15T08:13:06","slug":"nidi","status":"publish","type":"progetto","link":"https:\/\/staging.we-go-2026.we-dev.it\/it\/progetti\/nidi\/","title":{"rendered":"Nidi"},"content":{"rendered":"\n    \n    \n  <section class=\"responsive-media custom-video wp-block-acf-media-responsive\">\n    \n\n\n  \n\n\n\n\t<div\n    x-ref=\"el\"\n    class=\"base-video custom-video__frame\"\n    style=\"--custom-video-ratio: 1920 \/ 1080; --custom-video-mobile-ratio: 9 \/ 16\"    :class=\"[\n      aspectRatio ? `-aspect-ratio-${aspectRatio}` : '',\n      !ready &#038;&#038; !iFrameVideo ? '-video-not-ready' : '',\n      !iFrameVideo &#038;&#038; (isPaused || !playing) ? '-video-is-paused' : '',\n      iFrameVideo ? '-has-iframe' : '',\n      hasButton ? '-has-button' : '',\n      contained ? '-is-contained' : '',\n      visible ? '-is-visible' : '',\n      fullscreen ? '-is-fullscreen' : '',\n      playing ? '-is-playing' : '',\n    ]\"\n    x-data=\"video({\n      muted: true,\n      audio: false,\n      src: 'https:\/\/vimeo.com\/1107663743',\n      srcmobile: 'https:\/\/vimeo.com\/1107669979',\n      autoplay: true,\n      loop: true,\n      lazy: true,\n      hasButton: false,\n      controls: false,\n      contained: false,\n      aspectRatio: ''\n    })\"\n    @mousemove=\"playing &#038;&#038; (controlHover = true)\"\n    @mouseleave=\"controlHover = false\"\n    @click=\"hasButton &#038;&#038; togglePlay()\">\n\n    <template x-if=\"loaded &#038;&#038; iFrameVideo\">\n\t\t\t<iframe\n        x-ref=\"iframe\"\n        :src=\"iframeSrc\"\n        @load=\"onVimeoLoad()\"\n        class=\"base-video__item -is-iframe custom-video__media\"\n        frameborder=\"0\"\n        allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"\n        allowfullscreen><\/iframe>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; !isHLS &#038;&#038; !iFrameVideo\">\n\t\t\t<video\n        class=\"base-video__item -not-hls custom-video__media\"\n        x-ref=\"player\"\n        playsinline\n        preload=\"metadata\"\n        poster=\"\/static\/images\/video-cover.jpg\"\n        muted=''\n        loop=''\n        \n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n        <source :src=\"activeSrc\"\/>\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; isHLS\">\n\t\t\t<video\n        class=\"base-video__item -is-hls custom-video__media\"\n        x-ref=\"player\"\n        playsinline\n        muted=''\n        loop=''\n        poster=\"\/static\/images\/video-cover.jpg\"\n        :controls=\"controls\"\n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n    <template x-if=\"hasButton\">\n      <button\n        class=\"custom-video__control\"\n        x-ref=\"control\"\n        :class=\"{ 'is-visible': !playing || controlHover }\"\n        type=\"button\"\n        :aria-label=\"playing ? 'Metti\\u0020in\\u0020pausa\\u0020il\\u0020video' : 'Riproduci\\u0020il\\u0020video'\"\n        @click.stop=\"togglePlay()\">\n        <svg\n          class=\"custom-video__icon custom-video__icon--play\"\n          x-show=\"!playing\"\n          viewBox=\"0 0 9 12\"\n          fill=\"none\"\n          aria-hidden=\"true\">\n          <path d=\"M9 5.62891L4.23492e-07 11.2581L9.15609e-07 -0.000259316L9 5.62891Z\" fill=\"currentColor\" \/>\n        <\/svg>\n\n        <svg\n          class=\"custom-video__icon custom-video__icon--pause\"\n          x-show=\"playing\"\n          viewBox=\"0 0 24 24\"\n          fill=\"currentColor\"\n          aria-hidden=\"true\">\n          <path d=\"M6 5h4v14H6zM14 5h4v14h-4z\" \/>\n        <\/svg>\n      <\/button>\n    <\/template>\n\n\t\t<template x-if=\"!iFrameVideo &#038;&#038; audio &#038;&#038; !controls &#038;&#038; playing\">\n\t\t\t<button tabindex=\"0\" aria-label=\"Volume\" name=\"Volume\" type=\"button\" class=\"base-video__btn-audio\" @click=\"handleVolume(!muted)\">\n        <template x-if=\"!muted\">\n            \n        <\/template>\n        <template x-if=\"muted\">\n            \n        <\/template>\n\t\t\t<\/button>\n\t\t<\/template>\n\n\t<\/div>\n    \n  <\/section>\n\n\n<section class=\"two-columns-text wp-block-acf-two-columns-text\">\n  \n      <div class=\"two-columns-text__content\">\n      <p>I tre pilastri della meraviglia. La content strategy di Nidi si fonda su tre pillar di comunicazione preziosi e complementari: la Meraviglia &#8211; brand recognition &#8211; per differenziarsi e costruire un legame emotivo attraverso i prodotti; il Nido &#8211; community &#8211; per incoraggiare lo sviluppo dell\u2019individualit\u00e0 e dell\u2019indipendenza nei pi\u00f9 piccoli; la Soluzione &#8211; product awareness &#8211; per mettere in luce design e funzionalit\u00e0.<\/p>\n<p>Abbiamo portato un pizzico di meraviglia, emozione e storytelling al centro della strategia. Risultato? Ogni cameretta ora racconta una storia unica.<\/p>\n\n    <\/div>\n  <\/section>\n\n\n<section class=\"two-columns-media wp-block-acf-two-columns-media\">\n          \n                    \n    <div\n      class=\"two-columns-media__item\"\n      style=\"--two-columns-media-ratio: 960 \/ 1080\">\n                                      \n\n\n  \n\n\n\n\t<div\n    x-ref=\"el\"\n    class=\"base-video two-columns-media__video-wrapper\"\n        :class=\"[\n      aspectRatio ? `-aspect-ratio-${aspectRatio}` : '',\n      !ready &#038;&#038; !iFrameVideo ? '-video-not-ready' : '',\n      !iFrameVideo &#038;&#038; (isPaused || !playing) ? '-video-is-paused' : '',\n      iFrameVideo ? '-has-iframe' : '',\n      hasButton ? '-has-button' : '',\n      contained ? '-is-contained' : '',\n      visible ? '-is-visible' : '',\n      fullscreen ? '-is-fullscreen' : '',\n      playing ? '-is-playing' : '',\n    ]\"\n    x-data=\"video({\n      muted: true,\n      audio: false,\n      src: 'https:\/\/vimeo.com\/1107663848',\n      srcmobile: '',\n      autoplay: true,\n      loop: false,\n      lazy: true,\n      hasButton: false,\n      controls: false,\n      contained: false,\n      aspectRatio: ''\n    })\"\n    @mousemove=\"playing &#038;&#038; (controlHover = true)\"\n    @mouseleave=\"controlHover = false\"\n    @click=\"hasButton &#038;&#038; togglePlay()\">\n\n    <template x-if=\"loaded &#038;&#038; iFrameVideo\">\n\t\t\t<iframe\n        x-ref=\"iframe\"\n        :src=\"iframeSrc\"\n        @load=\"onVimeoLoad()\"\n        class=\"base-video__item -is-iframe two-columns-media__video\"\n        frameborder=\"0\"\n        allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"\n        allowfullscreen><\/iframe>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; !isHLS &#038;&#038; !iFrameVideo\">\n\t\t\t<video\n        class=\"base-video__item -not-hls two-columns-media__video\"\n        x-ref=\"player\"\n        playsinline\n        preload=\"metadata\"\n        poster=\"\/static\/images\/video-cover.jpg\"\n        muted=''\n        \n        \n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n        <source :src=\"activeSrc\"\/>\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; isHLS\">\n\t\t\t<video\n        class=\"base-video__item -is-hls two-columns-media__video\"\n        x-ref=\"player\"\n        playsinline\n        muted=''\n        \n        poster=\"\/static\/images\/video-cover.jpg\"\n        :controls=\"controls\"\n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n    <template x-if=\"hasButton\">\n      <button\n        class=\"custom-video__control\"\n        x-ref=\"control\"\n        :class=\"{ 'is-visible': !playing || controlHover }\"\n        type=\"button\"\n        :aria-label=\"playing ? 'Metti\\u0020in\\u0020pausa\\u0020il\\u0020video' : 'Riproduci\\u0020il\\u0020video'\"\n        @click.stop=\"togglePlay()\">\n        <svg\n          class=\"custom-video__icon custom-video__icon--play\"\n          x-show=\"!playing\"\n          viewBox=\"0 0 9 12\"\n          fill=\"none\"\n          aria-hidden=\"true\">\n          <path d=\"M9 5.62891L4.23492e-07 11.2581L9.15609e-07 -0.000259316L9 5.62891Z\" fill=\"currentColor\" \/>\n        <\/svg>\n\n        <svg\n          class=\"custom-video__icon custom-video__icon--pause\"\n          x-show=\"playing\"\n          viewBox=\"0 0 24 24\"\n          fill=\"currentColor\"\n          aria-hidden=\"true\">\n          <path d=\"M6 5h4v14H6zM14 5h4v14h-4z\" \/>\n        <\/svg>\n      <\/button>\n    <\/template>\n\n\t\t<template x-if=\"!iFrameVideo &#038;&#038; audio &#038;&#038; !controls &#038;&#038; playing\">\n\t\t\t<button tabindex=\"0\" aria-label=\"Volume\" name=\"Volume\" type=\"button\" class=\"base-video__btn-audio\" @click=\"handleVolume(!muted)\">\n        <template x-if=\"!muted\">\n            \n        <\/template>\n        <template x-if=\"muted\">\n            \n        <\/template>\n\t\t\t<\/button>\n\t\t<\/template>\n\n\t<\/div>\n        \n          <\/div>\n          \n                    \n    <div\n      class=\"two-columns-media__item\"\n      style=\"--two-columns-media-ratio: 960 \/ 1080\">\n              \n  \n\n\n\n<span\n  x-ref=\"$el\"\n  class=\"base-image \"\n  :class=\"[\n    lazy ? '-is-lazy' : '',\n    loaded ? '-is-loaded' : '',\n  ]\"\n  data-lazy=\"true\"\n  x-intersect.once=\"onintersect\"\n  x-data=\"image\"\n  style=\"--w: 960; --h: 1080; --base-image-ratio: 960 \/ 1080; --base-image-mobile-ratio: 960 \/ 1080;\">\n\n      <picture class=\"base-image__picture\" x-ref=\"$picture\">\n      \n              <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc.avif 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-267x300.avif 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-910x1024.avif 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-768x864.avif 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-480x540.avif 480w\" sizes=\"100vw\" type=\"image\/avif\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc.webp 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-267x300.webp 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-910x1024.webp 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-768x864.webp 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-480x540.webp 480w\" sizes=\"100vw\" type=\"image\/webp\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-480x540.jpg 480w\" sizes=\"100vw\" type=\"image\/jpeg\">        <img\n          x-ref=\"$image\"\n          class=\"two-columns-media__image\"\n          loading=\"lazy\"\n          data-src=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc.jpg\"\n          data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_2_b17472bdcc-480x540.jpg 480w\"\n          sizes=\"auto, 100vw\"\n          alt=\"\"\n          width=\"960\"\n          height=\"1080\"\n                    x-on:load.once=\"onload\">\n          <\/picture>\n  <\/span>\n        \n        \n  \n\n\n          <\/div>\n  <\/section>\n\n\n<section class=\"two-columns-text wp-block-acf-two-columns-text\">\n  \n      <div class=\"two-columns-text__content\">\n      <p>Space to grow (literally): la creazione di nuovi format come \u201cMake room for\u201d e \u201cHappy Beginnings\u201d ci ha permesso di associare emozioni reali a prodotti concreti. Cos\u00ec Woody non \u00e8 pi\u00f9 un semplice armadio, ma una porta verso avventure infinite; Felix non \u00e8 solo un tappeto, \u00e8 un portale verso nuovi mondi.<\/p>\n\n    <\/div>\n  <\/section>\n\n\n\n    \n    \n  <section class=\"responsive-media custom-video wp-block-acf-media-responsive\">\n    \n\n\n  \n\n\n\n\t<div\n    x-ref=\"el\"\n    class=\"base-video custom-video__frame\"\n    style=\"--custom-video-ratio: 1920 \/ 1080; --custom-video-mobile-ratio: 9 \/ 16\"    :class=\"[\n      aspectRatio ? `-aspect-ratio-${aspectRatio}` : '',\n      !ready &#038;&#038; !iFrameVideo ? '-video-not-ready' : '',\n      !iFrameVideo &#038;&#038; (isPaused || !playing) ? '-video-is-paused' : '',\n      iFrameVideo ? '-has-iframe' : '',\n      hasButton ? '-has-button' : '',\n      contained ? '-is-contained' : '',\n      visible ? '-is-visible' : '',\n      fullscreen ? '-is-fullscreen' : '',\n      playing ? '-is-playing' : '',\n    ]\"\n    x-data=\"video({\n      muted: true,\n      audio: false,\n      src: 'https:\/\/vimeo.com\/1107663887',\n      srcmobile: 'https:\/\/vimeo.com\/1107669989',\n      autoplay: true,\n      loop: true,\n      lazy: true,\n      hasButton: false,\n      controls: false,\n      contained: false,\n      aspectRatio: ''\n    })\"\n    @mousemove=\"playing &#038;&#038; (controlHover = true)\"\n    @mouseleave=\"controlHover = false\"\n    @click=\"hasButton &#038;&#038; togglePlay()\">\n\n    <template x-if=\"loaded &#038;&#038; iFrameVideo\">\n\t\t\t<iframe\n        x-ref=\"iframe\"\n        :src=\"iframeSrc\"\n        @load=\"onVimeoLoad()\"\n        class=\"base-video__item -is-iframe custom-video__media\"\n        frameborder=\"0\"\n        allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"\n        allowfullscreen><\/iframe>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; !isHLS &#038;&#038; !iFrameVideo\">\n\t\t\t<video\n        class=\"base-video__item -not-hls custom-video__media\"\n        x-ref=\"player\"\n        playsinline\n        preload=\"metadata\"\n        poster=\"\/static\/images\/video-cover.jpg\"\n        muted=''\n        loop=''\n        \n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n        <source :src=\"activeSrc\"\/>\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n\t\t<template x-if=\"loaded &#038;&#038; isHLS\">\n\t\t\t<video\n        class=\"base-video__item -is-hls custom-video__media\"\n        x-ref=\"player\"\n        playsinline\n        muted=''\n        loop=''\n        poster=\"\/static\/images\/video-cover.jpg\"\n        :controls=\"controls\"\n        width=\"100%\"\n        height=\"100%\"\n        x-on:play=\"handlePlay\"\n        @fullscreenchange=\"fullscreen = Boolean(document.fullscreenElement)\"\n        @webkitbeginfullscreen=\"fullscreen = true\"\n        @webkitendfullscreen=\"fullscreen = false\"\n        x-on:pause=\"handlePause\">\n\t\t\t\tYour browser does not support the video tag.\n\t\t\t<\/video>\n\t\t<\/template>\n\n    <template x-if=\"hasButton\">\n      <button\n        class=\"custom-video__control\"\n        x-ref=\"control\"\n        :class=\"{ 'is-visible': !playing || controlHover }\"\n        type=\"button\"\n        :aria-label=\"playing ? 'Metti\\u0020in\\u0020pausa\\u0020il\\u0020video' : 'Riproduci\\u0020il\\u0020video'\"\n        @click.stop=\"togglePlay()\">\n        <svg\n          class=\"custom-video__icon custom-video__icon--play\"\n          x-show=\"!playing\"\n          viewBox=\"0 0 9 12\"\n          fill=\"none\"\n          aria-hidden=\"true\">\n          <path d=\"M9 5.62891L4.23492e-07 11.2581L9.15609e-07 -0.000259316L9 5.62891Z\" fill=\"currentColor\" \/>\n        <\/svg>\n\n        <svg\n          class=\"custom-video__icon custom-video__icon--pause\"\n          x-show=\"playing\"\n          viewBox=\"0 0 24 24\"\n          fill=\"currentColor\"\n          aria-hidden=\"true\">\n          <path d=\"M6 5h4v14H6zM14 5h4v14h-4z\" \/>\n        <\/svg>\n      <\/button>\n    <\/template>\n\n\t\t<template x-if=\"!iFrameVideo &#038;&#038; audio &#038;&#038; !controls &#038;&#038; playing\">\n\t\t\t<button tabindex=\"0\" aria-label=\"Volume\" name=\"Volume\" type=\"button\" class=\"base-video__btn-audio\" @click=\"handleVolume(!muted)\">\n        <template x-if=\"!muted\">\n            \n        <\/template>\n        <template x-if=\"muted\">\n            \n        <\/template>\n\t\t\t<\/button>\n\t\t<\/template>\n\n\t<\/div>\n    \n  <\/section>\n\n\n<section class=\"two-columns-text wp-block-acf-two-columns-text\">\n  \n      <div class=\"two-columns-text__content\">\n      <p>Abbiamo esplorato la versatilit\u00e0 di Nidi attraverso \u201cPoint of Growth\u201d, mostrando gli stessi elementi visti dagli occhi di bimbi, adolescenti e giovani adulti. Una strategia che esalta la flessibilit\u00e0, vero superpotere del brand.<\/p>\n\n    <\/div>\n  <\/section>\n\n\n\n    \n\n  <section class=\"responsive-media custom-video custom-video--image wp-block-acf-media-responsive\">\n    <div\n      class=\"custom-video__frame\"\n      style=\"--custom-video-ratio: 1920 \/ 1080\">\n      \n  \n\n\n\n<span\n  x-ref=\"$el\"\n  class=\"base-image \"\n  :class=\"[\n    lazy ? '-is-lazy' : '',\n    loaded ? '-is-loaded' : '',\n  ]\"\n  data-lazy=\"true\"\n  x-intersect.once=\"onintersect\"\n  x-data=\"image\"\n  style=\"--w: 1920; --h: 1080; --base-image-ratio: 1920 \/ 1080; --base-image-mobile-ratio: 1080 \/ 1920;\">\n\n      <picture class=\"base-image__picture\" x-ref=\"$picture\">\n                        <source media=\"(max-width: 767px)\" data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1080x1920_3_mobile_c576b31933.avif 1080w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1080x1920_3_mobile_c576b31933-169x300.avif 169w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1080x1920_3_mobile_c576b31933-576x1024.avif 576w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1080x1920_3_mobile_c576b31933-768x1365.avif 768w, 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https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1024x576.jpg 1024w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-768x432.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1536x864.jpg 1536w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-480x270.jpg 480w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1440x810.jpg 1440w\" sizes=\"100vw\" type=\"image\/jpeg\">        <img\n          x-ref=\"$image\"\n          class=\"custom-video__media\"\n          loading=\"lazy\"\n          data-src=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65.jpg\"\n          data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65.jpg 1920w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-300x169.jpg 300w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1024x576.jpg 1024w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-768x432.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1536x864.jpg 1536w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-480x270.jpg 480w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_1920x1080_3_9648dc8d65-1440x810.jpg 1440w\"\n          sizes=\"auto, 100vw\"\n          alt=\"\"\n          width=\"1920\"\n          height=\"1080\"\n                    x-on:load.once=\"onload\">\n          <\/picture>\n  <\/span>\n      \n      \n  \n  \n  \n    <\/div>\n  <\/section>\n\n\n<section class=\"two-columns-text wp-block-acf-two-columns-text\">\n  \n      <div class=\"two-columns-text__content\">\n      <p>DIY: Design It Yourself. Con l\u2019obiettivo di rendere ogni genitore un po\u2019 interior designer, abbiamo puntato su contenuti dinamici e intuitivi che dimostrano quanto sia semplice progettare una cameretta su misura.<\/p>\n\n    <\/div>\n  <\/section>\n\n\n<section class=\"two-columns-media wp-block-acf-two-columns-media\">\n          \n                    \n    <div\n      class=\"two-columns-media__item\"\n      style=\"--two-columns-media-ratio: 960 \/ 1080\">\n              \n  \n\n\n\n<span\n  x-ref=\"$el\"\n  class=\"base-image \"\n  :class=\"[\n    lazy ? '-is-lazy' : '',\n    loaded ? '-is-loaded' : '',\n  ]\"\n  data-lazy=\"true\"\n  x-intersect.once=\"onintersect\"\n  x-data=\"image\"\n  style=\"--w: 960; --h: 1080; --base-image-ratio: 960 \/ 1080; --base-image-mobile-ratio: 960 \/ 1080;\">\n\n      <picture class=\"base-image__picture\" x-ref=\"$picture\">\n      \n              <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa.avif 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-267x300.avif 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-910x1024.avif 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-768x864.avif 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-480x540.avif 480w\" sizes=\"100vw\" type=\"image\/avif\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa.webp 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-267x300.webp 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-910x1024.webp 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-768x864.webp 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-480x540.webp 480w\" sizes=\"100vw\" type=\"image\/webp\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-480x540.jpg 480w\" sizes=\"100vw\" type=\"image\/jpeg\">        <img\n          x-ref=\"$image\"\n          class=\"two-columns-media__image\"\n          loading=\"lazy\"\n          data-src=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa.jpg\"\n          data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_3_3d3026a4aa-480x540.jpg 480w\"\n          sizes=\"auto, 100vw\"\n          alt=\"\"\n          width=\"960\"\n          height=\"1080\"\n                    x-on:load.once=\"onload\">\n          <\/picture>\n  <\/span>\n        \n        \n  \n\n\n          <\/div>\n          \n                    \n    <div\n      class=\"two-columns-media__item\"\n      style=\"--two-columns-media-ratio: 960 \/ 1080\">\n              \n  \n\n\n\n<span\n  x-ref=\"$el\"\n  class=\"base-image \"\n  :class=\"[\n    lazy ? '-is-lazy' : '',\n    loaded ? '-is-loaded' : '',\n  ]\"\n  data-lazy=\"true\"\n  x-intersect.once=\"onintersect\"\n  x-data=\"image\"\n  style=\"--w: 960; --h: 1080; --base-image-ratio: 960 \/ 1080; --base-image-mobile-ratio: 960 \/ 1080;\">\n\n      <picture class=\"base-image__picture\" x-ref=\"$picture\">\n      \n              <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b.avif 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-267x300.avif 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-910x1024.avif 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-768x864.avif 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-480x540.avif 480w\" sizes=\"100vw\" type=\"image\/avif\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b.webp 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-267x300.webp 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-910x1024.webp 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-768x864.webp 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-480x540.webp 480w\" sizes=\"100vw\" type=\"image\/webp\">        <source data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-480x540.jpg 480w\" sizes=\"100vw\" type=\"image\/jpeg\">        <img\n          x-ref=\"$image\"\n          class=\"two-columns-media__image\"\n          loading=\"lazy\"\n          data-src=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b.jpg\"\n          data-srcset=\"https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b.jpg 960w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-267x300.jpg 267w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-910x1024.jpg 910w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-768x864.jpg 768w, https:\/\/staging.we-go-2026.we-dev.it\/app\/uploads\/2026\/10\/NIDI_art_direction_960x1080_4_a08f4b8e5b-480x540.jpg 480w\"\n          sizes=\"auto, 100vw\"\n          alt=\"\"\n          width=\"960\"\n          height=\"1080\"\n                    x-on:load.once=\"onload\">\n          <\/picture>\n  <\/span>\n        \n        \n  \n\n\n          <\/div>\n  <\/section>\n\n\n<section class=\"two-columns-text wp-block-acf-two-columns-text\">\n  \n      <div class=\"two-columns-text__content\">\n      <p>Un catalogo? No, un vero e proprio mondo in cui perdersi. Per l\u2019uscita di Elements, abbiamo creato una landing page ad alto tasso di ispirazione, ma non solo.<\/p>\n<p>Elements by Nidi<\/p>\n\n    <\/div>\n  <\/section>\n\n\n\n    \n\n  <section class=\"responsive-media custom-video custom-video--image wp-block-acf-media-responsive\">\n    <div\n      class=\"custom-video__frame\"\n      style=\"--custom-video-ratio: 1920 \/ 1080\">\n      \n  \n\n\n\n<span\n  x-ref=\"$el\"\n  class=\"base-image \"\n  :class=\"[\n    lazy ? '-is-lazy' : '',\n    loaded ? 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